Personalized Marketing in San Diego County

Personalize your marketing campaigns to drive response rates and engage your audience.  Personal is always better, and the more personalization you can include in your direct mail piece, the more relevant and engaging your campaign will be. 

Select a capability to learn more:

VARIABLE DATA PRINTING

Customize your direct mail or marketing piece with variable data printing.  

Include personalized information that grabs the recipient’s attention and customize the piece so it is relevant, informative, and personalized.

TARGETED MARKETING

Send customized and personalized offers and communication tailored to the specific recipient.  

Include personalized offers or pre-populated response cards designed for each specific recipient.  

You can even include links to personalized landing pages and follow the mailing with a personalized email. 

DATA-DRIVEN

Drive response rates by not only targeting specific people but by also incorporating personalized data into your marketing.  

Options include customizing the artwork for each recipient or incorporating personalized data into your copy. If you do not have the necessary data, we can help append data to your current lists or acquire a list for you.

Print customized codes, landing pages, and/or phone numbers to track response rates and further tailor your next campaign.

Some examples of personalized direct mail campaigns include variable data printing of nonprofit appeal asks, variable data printing of specific products that customers have purchased previously, and mail merged letters including personalized information like mortgages, financial information, and company information.  

Talk to one of our sales representatives to see how we can append relevant data to your customer lists and incorporate data into your direct mail and multi-channel marketing campaigns.